a) Carriers and actors of the project:
Enisa Gibovic and Andrea Bikfalvi from Campus de Montilivi,
Department of Business Administration and Product Design, University
of Girona, 17071 Girona, Spain
b) Research question:
How high could the projected response rate be within Catalan
Citizens to participate in a digital campaign aiming to promote
the transition to a the circular economy?
c) The reason you selected this project:
The reason why I chose this project branches into many aspects:
-
The location of the project's implementation isn't just a
coincidence. Europe is one of the regions which is in great need
to adopt top tier technologies to best manages a sensitive topic
such as municipal waste management. The advantage is that
european countries and especially Spain,including Catalonia,
have the means and technology to tackle this topic and are
willing to invist greatly for a long term return on investment.
-
This project has already implemented a digital strategy
involving citizens in the project's success and it as it turns
out, this outstanding effort combined with the right tools
resulted in a high percentage of citizen engagment which is the
a big part of my project's goal.
-
This campaign and digital initiative has incredibly high
potential to skyrocket its deliverables and success stories by
implementing a state of art database management system that
might take this project to a whole new level and lay even end up
to go international.